November Sweeps is here!

November Sweeps is here! This is the time of year where networks pull out their big episodes to garner local advertising for the upcoming season. Ad rates for national advertising comes from Neilsen ratings. You know those boxes that phantom families receive to moniter their TV watching habits. I haven’t found out anything juicy, but if someone is going to die, November is the time for it to happen. If there is a big dramatic event (like on ER), it will happen in November. If you want a detailed description of how sweeps work, check out this link from Slate


~ by 2muchtv on November 10, 2008.

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